M-Logistik: From Daily Planning Chaos to €42,000 Annual Savings
How automated route optimisation eliminated 88% of daily planning time and delivered a 3-month ROI for a growing German logistics company.
The business challenge
M-Logistik, a growing German logistics company, faced a critical operational bottleneck that was limiting their growth potential and profitability. Their daily route planning process consumed 90 minutes every morning, preventing management from focusing on strategic business development and customer acquisition.
The manual Excel-based planning system resulted in suboptimal routes, increased fuel costs, and frequent late deliveries that damaged customer relationships. "Every morning felt like solving the same impossible puzzle. We knew there had to be a better way," recalls the company founder.
This operational inefficiency represented a fundamental constraint on the company's ability to scale operations and compete effectively in the logistics market.
Strategic solution implementation
Our approach combined deep operational analysis with proven optimisation technology to deliver measurable business impact. We implemented a custom route optimisation solution using Google OR-Tools, specifically configured for M-Logistik's unique operational requirements and constraints.
The project was executed over 6 weeks with complete knowledge transfer to ensure operational independence. "Finally, someone who understood our world. They solved our business by building an easy-to-use software," noted the operations manager.
Implementation framework
- Operational Assessment: Comprehensive analysis of existing planning workflows and constraint identification
- Technology Integration: Custom OR-Tools configuration optimised for specific route parameters and business rules
- Knowledge Transfer: Complete training program ensuring internal team ownership and maintenance capability
- Performance Validation: Rigorous testing and optimisation to achieve maximum operational efficiency gains
Business impact & results
The implementation delivered immediate operational improvements with quantifiable business impact. Daily route planning was reduced from 90 minutes to 11 minutes, enabling management to redirect focus toward strategic growth initiatives and customer development.
"I got my mornings back. Now I spend that time growing the business instead of fighting spreadsheets," reports the founder, highlighting the strategic value of operational efficiency improvements.
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